Managing cookies and user data for privacy and trust
Last updated: December 01, 2025
This cookie policy applies to users located in the European Economic Area (EEA) and Switzerland.
This document explains how 5th floor uses cookies and similar technologies on the website: http://www.5thfloor.be
1. What is a cookie?
A cookie is a small file stored on your device (computer, smartphone, tablet) when you visit a website. It allows the site to function correctly, remember certain preferences, and measure its audience.
2. What is a script?
A script is a piece of code used to ensure the proper functioning of the site and to make certain features interactive (e.g., forms, navigation).
3. What is an invisible beacon?
An invisible tag is a very small and transparent element placed on a web page. It allows, for example, audience measurement or checking if certain sections of the site have been viewed.
4. What cookies do we use?
We use three categories of cookies:
- Functional cookies (always enabled)
- Statistical cookies (with consent)
- If you edit or publish an article, an additional cookie is stored to indicate the article ID (expires after one day).
4.1 Technical or functional cookies
These cookies are essential for the website to function.
These include, in particular:
- cookies related to WordPress,
- PHP,
- our chat tool Tawk,
- security solutions such as Wordfence,
- Google services necessary for the operation of the site (including “Google miscellaneous services”),
- Google reCAPTCHA to protect our forms against abuse
- cookies linked to the Complianz consent management tool.
They allow, in particular:
- to ensure the safety and stability of the site,
- to enable the operation of the contact form and application forms,
- to remember certain browsing preferences (e.g., language choice),
- to guarantee the general accessibility of the site.
These cookies do not require your consent in accordance with regulations.
4.2 Statistical CookiesThese cookies are essential for the website to function.
These cookies collect anonymized information about how visitors use our site, including:
- pages visited,
- time spent on each page,
- general navigation,
- and the type of device used.
We currently use:
- Google Analytics
This data helps us improve the content and user experience.
Statistical cookies are only activated with your consent.
4.3 Marketing Cookies
We do not currently use any marketing cookies.
However, this category is intended for cookies that could be used in the future, for example for:
- personalise certain content,
- to measure the effectiveness of our future advertising campaigns,
- to build audiences (e.g. via Google Ads from 2026).
These cookies will only be activated if you give your consent.
4.4 Miscellaneous
Some cookies detected by our CMP may be placed in the “Miscellaneous” category when they require further analysis.
They are not used for marketing or statistical purposes until their purpose is confirmed.
In our CMP, these cookies appear under the label: “Purpose pending investigation”.
5. Cookies placed by third parties
Some cookies may be placed by third-party services we use, including:
- audience analysis solutions (Google Analytics),
- performance and security tools (Wordfence),
- technical services such as Google’s various services,
- captcha solutions (Google reCAPTCHA),
- chat tools (Tawk),
- potential advertising solutions (Google Ads / Meta Ads, if activated in the future).
Tous nos prestataires sont sélectionnés pour leur conformité aux lois européennes.
6. Your consent
On your first visit, a cookie management window will appear.
You can then:
- Accept everything,
- Reject everything.
- Customize your choices.
By clicking “Accept all”, you authorize the use of:
- statistical cookies (Google Analytics),
- and, in the future, marketing cookies if you enable them.
Functional cookies remain enabled.
You can change your preferences at any time via the “Your privacy choices” link.
7. Manage via your browser
You can also delete or block cookies via your browser settings.
⚠️ Warning: Blocking functional cookies may impair certain website features, including form submission.
8. Shelf life
Cookies are stored for a period of time proportional to their purpose:
- Functional cookies: session duration or a few days
- Statistical cookies: depending on the tool (e.g., up to 13 months)
- Marketing cookies: depending on the advertising platform
- “Miscellaneous” cookies: until their purpose is precisely identified
9. Your rights
In accordance with the GDPR, you can:
- access your data,
- request their correction or deletion,
- limit or refuse certain treatments,
- You can withdraw your consent at any time.
- request data portability.
To exercise your rights: info@5thfloor.be
10. Security
We implement technical and organizational measures to protect your data against unauthorized access, loss, or disclosure. However, no system can be guaranteed to be 100% secure.
11. International transfers
If some data is transferred outside the EEA (e.g. via Google Analytics or Google Ads), we apply the safeguards required by the GDPR (standard contractual clauses, appropriate legal framework).
12. Updates
This policy may be updated to reflect changes to the site and regulations. The date of the last update is indicated at the top of the page.
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